WHERE

Spain

Rally Rd.
Project

Content Creation, Advertising

Description

Rally Rd is an investment app for rare collectibles. Based in Soho, NYC, this tech start-up required marketing content while working in conjunction with the marketing manager. 

Hire-Type

Independent contractor

WHEN

About Rally

Rally Rd is a mobile platform for purchasing stock of collectible assets such as rare cars, limited-edition watches, and historical sports memorabilia. The company goal was to increase conversions through digital marketing. 

March 2023

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Content Creation

 I was hired to work directly with the marketing manager and followed the marketing plan to create static, GIF, and MP4 advertisements for social media, Google Ads, and Youtube.

YouTube and Google UAC

This jazzy YouTube advertisement was created in Adobe AfterAffects, complete with application mockups, moving text and graphics, and synchronized audio.

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Conclusion

In creating content for Rally’s digital marketing channels, the client was able to launch a new brand in phases, monitor content performance, and meet conversion goals for the quarter.     

Bachman

Design

Est. 2016
New York, NY

 © All Rights Reserved Bachman Design 2021

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