Content Creation, Advertising
Rally Rd is an investment app for rare collectibles. Based in Soho, NYC, this tech start-up required marketing content while working in conjunction with the marketing manager.
Rally Rd is a mobile platform for purchasing stock of collectible assets such as rare cars, limited-edition watches, and historical sports memorabilia. The company goal was to increase conversions through digital marketing.
I was hired to work directly with the marketing manager and followed the marketing plan to create static, GIF, and MP4 advertisements for social media, Google Ads, and Youtube.
YouTube and Google UAC
This jazzy YouTube advertisement was created in Adobe AfterAffects, complete with application mockups, moving text and graphics, and synchronized audio.